Media vendors and large agency conglomerates sometimes spend more time looking out for their own best interests than they do looking out for their clients’ needs. After many years of witnessing that type of behavior while working on both the vendor and agency side of the business, we decided it was time to make a change. Our philosophy is simply this: “If it doesn’t work for you, it doesn’t work for us.” That’s the way it should be; not the other way around. That doesn’t mean we’re here to tell you that the world is made up of unicorns and rainbows, but we will help you avoid the trolls and conquer the challenges. The truth and transparency with which we operate gave us the name we operate within.